Is doing SEO differs for Google, MSN & Yahoo? - Webmaster Forums - Webmaster forum for HTML, PHP, ASP, CSS and more

mithil · 02-04-2010, 04:45 AM

Hello Friends,

Just wanted to know is there any different criteria in Yahoo, MSN and Google to rank a website. Till now I was thinking that if we consider Google only and target our keywords as per Google's specifications, we will automatically rank in the other two search engines. But now things seems to be different.
Though I am ranking on higher positions on Google for some of my keywords, but I am no where in top30 for the same set of keywords in Bing and vise-a-versa.

Do you know any special method for Bing and Yahoo?

Please co-operate.

Agnel · 02-05-2010, 12:55 AM

Yes all search engines using different criteria to optimize the website.Yahoo and bing give more importance to onpage.Bing focus on links with releavant keywords.To optimize a website for both search engines is mainly focus on keywords,title and meta tags.

franky123 · 02-05-2010, 06:06 AM

The major SEO activities are same for all major search engines such as title tag, meta tag, description. However character limits of indexing is different of each Google and Yahoo. Like this Google give more importance to backlinks.

Thanks
Franky

mithil · 02-05-2010, 06:16 AM

Thank you friends,
Still could you please give me some specific instructions in order to achieve higher rankings in Bing and Yahoo?

felixjames · 02-05-2010, 07:43 AM

I think by following Google's SEO terms, we will get listed in all SE

kaselaten · 02-05-2010, 11:38 AM

Basically SEO helps with all search engines Search Engine Optimization

hsvyas · 02-06-2010, 12:09 AM

Quote:

SEOmoz.org report the following ten factors as having the most effect on Google's ranking algorithm:

* Keyword use in title tag
* Anchor text of inbound link
* Global link popularity of site
* Age of site
* Link popularity within the site's internal link structure
* Topical relevance of inbound links to site
* Link popularity of site in topical community
* Keyword use in body text
* Global link popularity of linking site
* Topical relationship of linking page

Whilst Google's market dominance might make it a temptation to take these SEOmoz.org factors onboard wholesale, it would be wise to also consider and compare some of the main optimisation issues of the other major engines.

Whilst the algorithms are jealously guarded and highly secret, there are some trends and general patterns that can shed at least a little light on how Google, Yahoo! and MSN differ in ranking results for natural listings:

Yahoo!

* Text processing query matching.
* Generally considered better than MSN but inferior to Google in determining if a link is natural or not.
* Pretty good at crawling sites deeply so long as they have sufficient link popularity to get all their pages indexed.
* Has huge amounts of internal content and a paid inclusion program, both of which give them incentive to bias search results toward commercial results. In this context paid inclusion might be legitimately regarded as a component of organic optimisationdrawing a bias.
* On the flip side of that is that if you are trying to rank for highly spammed keyword phrases the top 5 or so results may be editorially selected.
* Off topic reciprocal links may still yield dividends

MSN Search

* Relatively new to search.
* Weak at determining the natural or artificial nature of a link.
* Place a great deal of weight on the page content.
* Their poor relevancy algorithms are claimed to cause a heavy bias toward commercial results.
* Likes bursty recent links.
* MSN is considered inferior to Yahoo! or Google at crawling deeply through large sites.
* Will generally rank new sites faster than other systems that regard them as un-trusted.
* Off-topic reciprocal links can yield results in MSN Search.

Google

* Concept processing query matching.
* Best at determining link authenticity.
* Looks for natural link growth over time.
* Search results biased toward informational resources.
* May trusts old sites too much.
* Has aggressive duplicate content filters.
* If a page is obviously focused on a term Google may filter the document out for that term.
* On-page variation and link anchor text variation are important.
* Crawl depth determined not only by link quantity, but also link quality.
* Off-topic reciprocal links are generally ineffective and may even result in penalisation.

Hope This will Help...

sophiacarlin · 02-06-2010, 03:56 AM

On-Page Optimization - it deals with the proper use of title tags, meta tags, description, keywords and alt attributes.
Off-Page Optimization - it deals with building links. Article submission, classified ads, blog commenting, forum posting, press release and social bookmarking are just some of the techniques that falls under Off-Page Optimization.

SheelaV · 02-06-2010, 05:52 AM

All the search engines use different algorithms to list the sites for keyword search. However, If you have quality content and more backlinks all will like you.

Cynthiya · 02-08-2010, 06:27 AM

This is a mystery. If anyone knew for sure, they'd be making the big bucks! From my experience, doing SEO for your website works the same for Google and Yahoo